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VISITOR LED MAIN STREET STRATEGIES

This chapter has been broken down into sections that provide insight into various strategies that a main street organization can use to ....

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Visitor Led Community & Economic Development

Visitor led community and economic development ideas and strategies will be presented

How to curate your main street for the visitor economy

Ideas and strategies for designing meaningful experiences on your main street are presented

Understanding how to measure the impact of the visitor economy on your main street

Marketing and Branding

Marketing and branding the visitor dimensions of your main street will be identified

The infrastructure necessary to support the visitor economy in your main street will be introduced

How to celebrate and maintain main street heritage will be identified and developed

 

Placemaking

Considerations of the role of placemaking as an integrated approach to dealing with dimensions of a main street

Place

Management

The role of place management as an integrated approach to maintaining and developing main street is presented

Micro and Macro Main Street Design

The role of design at micro and macro scales is considered as an essential element of main street visitor led enhancement

Service

Delivery

Different models of service delivery and their implications will be presented

Main Street Activity After 6

How to animate main street after 6 o’clock will be considered

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